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e Marketer is pleased to announce the appointment of Ezra Palmer to head its media properties.
As Editor and Publisher of e Marketer’s advertising-supported businesses, Palmer will oversee business and editorial operations of the company’s widening lineup of newsletters, websites and sponsor-supported editorial including webinars and podcasts.
Online dating use among 55- to 64-year-olds has also risen substantially since the last Pew Research Center survey on the topic.
Today, 12% of 55- to 64-year-olds report ever using an online dating site or mobile dating app versus only 6% in 2013.
Some 22% of online daters have asked someone to help them create or review their profile.One factor behind the substantial growth among younger adults is their use of mobile dating apps.About one-in-five 18- to 24-year olds (22%) now report using mobile dating apps; in 2013, only 5% reported doing so.Here are five facts about online dating: Online dating has lost much of its stigma, and a majority of Americans now say online dating is a good way to meet people.When we first studied online dating habits in 2005, most Americans had little exposure to online dating or to the people who used it, and they tended to view it as a subpar way of meeting people.
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